Geoff Paddock

Head of Digital, Geoff Paddock plays a key role keeping track of the fast-moving technology behind social media.

Geoff  has managed corporate websites for ICI and Wolseley plc and is keenly interested in how digital communications is fast becoming a key part of the marketing mix and a key influencer on corporate reputation and has developed expertise in all aspects, keeping track of new developments in both the communications and IT fields.

Geoff  is a founder member of the FTSE 100 Website Effectiveness Network, which has more than 200 members from the top FTSE and Fortune 500 companies, and an associate of the Hedron change communications consultancy, specialising in advising clients on integration of social media into communications. He  advises the website governance specialist agency Sitemorse on external communications.

He has advised FTSE-100 board directors on their digital communication strategies and is currently developing Facebook and Twitter strategies for a number of clients.